Embarking on a sartorial voyage that celebrates authenticity, tradition, style, and exquisite craftsmanship, we proudly present our collection of hand-embroidered chikankari apparel.

As a Sweden-based brand catering specifically to the European audience, we seamlessly fuse Indianness with a touch of international flair. Our apparel is meticulously crafted to create a harmonious balance, serving as a unique expression of cultural pride while effortlessly exuding a modern and cosmopolitan elegance.

We have our own dedicated chikankari manufacturing based in India, committed to bringing authentic and affordable chikankari fashion to Europe. Our mission is to unveil the beauty of original hand-embroidered chikankari to the world, making it accessible on a global scale.

At the core of our belief system is sustainability. We proudly offer sustainable fashion, blending classic traditional slow fashion with chic and trendy fast fashion. This commitment is reflected in every aspect of our work, from the materials we choose to the practices we employ.

We take immense pride in offering you the finest Lucknowi hand-embroidered chikankari, renowned for its rich heritage and impeccable craftsmanship. Every delicate stitch is a testament to the passion, dedication, and unparalleled skill of our artisans.

Comfort reigns supreme in our designs. We understand that true style should never compromise on comfort. Each garment is thoughtfully created, ensuring not only a visually stunning appearance but also a blissful wearing experience that keeps you at ease throughout the day.

Welcome to our world, where tradition meets style in every thread. Indulge in the timeless elegance that chikankari offers and let it weave its magic into your fashion journey.